SOCIAL MEDIA: A NEW FRONTIER FOR HIGHER EDUCATION
A research paper informed by interviews, case studies of other higher education institutions and scholarly sources. I will explore effective social media strategies in colleges and universities, focusing on the appropriate audience, and how to effectively utilize social media outlets.
Growing up in a digital world, I am very intrigued by social media and its role in contemporary communications. As a communication artist I am driven to find meaning in life. I am fascinated with history but also enthralled by the fast paced society of the 21st century. My thesis project will illuminate the presence that social media has in our generation and high light the possibilities it has on shaping future communication.
Throughout my experience of being a communications arts major I have valued self growth through communication with others. My college education has instilled even more of a passion for communication by allowing me to recognize the important experiences in my life while also learning more about people and their lives. Though I know my career will take me down many paths I can at least know where my passion lies.